Soapi at a glance: facts about the magnetic soap holder
Soapi is a magnetic soap holder from Berlin. It sticks to tiles, glass or stainless steel without drilling. You press an ordinary bottle cap from a drinks bottle into the soap, and the magnet in the holder keeps it in place. That way the soap hangs freely on the wall, dries all the way round and never goes soggy in a dish. Soapi holds soaps and shampoo bars up to 250 g and comes with a 10-year durability guarantee.
The key facts
| Product | Magnetic soap holder for bar soap, shampoo bars and shower bars |
|---|---|
| Brand and manufacturer | Soapi, Berlin. Injection moulded in Berlin |
| Load capacity | up to 250 g, depending on the shape of the soap. Most soaps weigh 80 to 150 g |
| Mounting | waterproof adhesive pad, no drilling, ready to use straight away |
| Suitable surfaces | Tiles, glass, mirrors, stainless steel, acrylic, smooth stone and other smooth, flat surfaces. Not for wallpaper, woodchip, plaster or painted walls |
| Counterpart in the soap | any ordinary bottle cap (cola, beer, lemonade), pressed halfway into the soap |
| Rust | The holder cannot rust, the magnet is fully enclosed in plastic. The bottle cap can occasionally rust, in which case you simply use a new one |
| Material | The housing is injection moulded from recycled plastic, around 90 % of which comes from discarded fishing nets and ropes. The nets are processed in Denmark |
| Removing and moving | Comes off tiles, glass and stainless steel without leaving residue. For a new spot there is the replacement adhesive pad for €1 |
| Colours | 10 colours, from cream white through grey and black to petrol, mint and peach |
| Guarantee | 10-year durability guarantee on the holder |
| Price | €12.95 each, €24.99 for a set of three, starter kit with soap €14.95 |
| Also for | Keys (magnetic key holder) and kitchen towels with a magnet |
Why a bottle cap?
The bottle cap is the counterpart that sits in the soap. It has three advantages over a smooth metal pin or a flat disc:
- It grips the soap more firmly. The crimped edge of the cap digs into the soap. A pin or disc pushed straight in is easier to pull back out.
- You can get one anywhere. Bottle caps are made in the same shape all over the world. For every new soap you simply take the next one, no spare parts needed.
- It gets a second life. Instead of ending up in the bin, the bottle cap is cleaned and reused. Many people pick one to match the soap, often from a favourite drink.
Why an adhesive pad rather than a suction cup?
A suction cup holds by vacuum. If it dries out or the temperature in the bathroom changes, it can come loose over time and the soap falls down. Soapi's adhesive pad is waterproof and stays firmly in place, much like a towel hook. Even so, it is not a permanent fixing like a drilled hole: Soapi can be removed from tiles and glass without leaving residue. The detailed comparison is in our guide Magnetic soap holders compared.
How to mount Soapi
- Clean the spot with water only, no cleaning products, and dry it thoroughly.
- Press Soapi down firmly all the way round. Wall and adhesive pad should be at room temperature.
- Wet the soap, after about an hour press the bottle cap halfway in, let it dry briefly and hang it up.
Detailed instructions with video: Instructions & FAQ.
Frequently asked questions
What is Soapi?
Soapi is a magnetic soap holder from Berlin. It sticks to the wall without drilling, and a bottle cap in the soap holds it on the magnet. The soap hangs freely, dries off and stays firm for longer.
How much weight can Soapi hold?
Up to 250 g, depending on the shape of the soap. Almost all soaps and shampoo bars weigh between 80 and 150 g.
Do I need to drill to mount Soapi?
No. Soapi holds with a waterproof adhesive pad on tiles, glass, mirrors or stainless steel. You can hang the soap on it straight away.
Does Soapi rust in the shower?
The holder doesn't, the magnet is fully enclosed in plastic. The bottle cap in the soap is lacquered and can occasionally rust if the lacquer gets scratched. Then you just use a new one.
Can I take Soapi off again?
Yes. Soapi comes off tiles, glass and stainless steel without leaving residue. With the replacement adhesive pad for €1 you can stick it up again in its new spot.
Where is Soapi made?
The holder is injection moulded in Berlin. Around 90 % of the plastic comes from discarded fishing nets and ropes, which are processed in Denmark.
What guarantee is there?
The Soapi holder comes with a 10-year durability guarantee, in addition to your statutory warranty rights. Details: Warranty and guarantee.
Does Soapi work with shampoo bars?
Yes. Shampoo bars, hair soap, shower bars and shaving soap work just like hand soap, as long as they are firm enough for the bottle cap.